Widianti, S. 2022. Analysis of the Marketing Mix on the Sales of Lempuk Durian at the Riau "Yolanda" Pekanbaru Typical Souvenirs Outlet. Journal of Management Science (JMAS). 5, 2 (Apr. 2022), 50-57. DOI:https://doi.org/10.35335/jmas.v5i2.129.